Operation Hat Trick

Brand Development | Brand Experience | Creative | Media Relations | Social Media | Visual Media | Web | News

We teamed up with Operation Hat Trick (OHT), Academy Sports + Outdoors, and '47 to thank more than 100 veterans and their families with a Military Appreciation Tailgate ahead of the 2019 Texas A&M-South Carolina football game. The event included food, games and OHT-branded apparel giveaways in a show of support and gratitude to Aggie student veterans and veterans throughout the Brazos Valley.

Result: A total of 1,229 invitations sent to veterans in the Brazos Valley; 30,847 social media impressions; and over 300 views on the Texas A&M Today article.

Collaborators: Texas A&M University Veteran Resource and Support Center, Division of Marketing & Communications, Operation Hat Trick, Academy Sports + Outdoors and ’47.